Photography And Half-Thoughts By Mitchell Hegman

...because some of it is pretty and some of it is not.

Sunday, March 3, 2024

Product Placement

Product placement in movies and television programs has been going on for some time and is generally not so overt as to battle you. This is not the case of a “reality” program Desiree and I have been binge-watching. The program, Season 6 of “Love is Blind,” was filmed in the Dominican Republic and at various locations in Charlotte, North Carolina.

Location matters because the product is stridently conspicuous at virtually every location. The product in this case is gold stemless wine glasses. They turn up at every location and in nearly every scene.

“What is the deal with the gold glasses?” I asked Desiree after watching a couple of episodes. By the fifth or sixth episode, I found spotting the wine glasses as interesting as the program storylines.

Apparently, I am not alone in getting distracted by the glasses. When I googled a question about them, I found this: “The answer isn't as complex as you might think: The show's creator, Chris Coelen, noted that the gold wine glasses simply serve as a visual reminder to viewers that they're watching Love Is Blind, and they help the show stand out from other series.

Stemless Wine Glasses

Mitchell Hegman

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